General 8/4/2022 3:00:00 PM Chris Brannick

Central Oklahoma Announces Opendorse Partnership

UCO Joins Leading NIL Company

EDMOND – The University of Central Oklahoma athletic department announced Thursday a partnership with Opendorse, the leading athlete marketplace for name, image, and likeness (NIL) opportunities.

"We believe this will be an impactful partnership that truly benefits current and future UCO student-athletes," UCO Director of Athletics Stan Wagnon said. "Entering this second year of the NIL era, we continue to see a redefining of the student-athlete experience. Partnering with a proven leader like Opendorse will equip UCO student-athletes with education and resources as they begin to explore and capitalize on new opportunities associated with being a Broncho."

Opendorse is the leading technology provider in the athlete endorsement industry. More than 75,000 athletes use Opendorse to understand, build, and monetize their name, image, and likeness (NIL) with support from thousands of brands, fans, sponsors, donors and partners.

Opendorse maximizes NIL value for student-athletes, while delivering security and simplicity for all involved parties.

The partnership provides every UCO student-athlete with full access to the company's all-in-one NIL platform. Providing student-athletes and staff with Opendorse's best-in-class compliance, content and education tools.

Compliance: upon completing NIL deals, athletes can automatically disclose activity details to their institution to ensure eligibility.

Content: athletes receive on-demand access to share photos and videos from games, practice and more. Athletes can also receive content suggestions from their teams, encouraging fan engagement, fundraising initiatives, ticket sales and more.

Education: athletes receive in-person and on-demand virtual education sessions from industry leaders at companies including Meta, Overtime, Players' Tribune, Opendorse and more.

In addition to industry-leading NIL content, compliance and education solutions, every University of Central Oklahoma athlete will receive an Opendorse profile, which they can customize and promote to fans on their personal social media channels.

Athletes review opportunities, receive deals, accept compensation, and disclose NIL activities to their institution, all within the Opendorse app.

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